How to Boost Your Cryptocurrency Company on Twitter?

Challenge

Our client was a big service for yield farming companies that provided audit and detailed reports for its client. Its target audience was located in the US.

Key Steps for Twitter Promotion

Despite Twitter banning cryptocurrency advertising, it is not over yet to acquire a targeted audience and include it in your content marketing efforts. It is a perfect place to give a cryptocurrency company the exposure it deserves.

Paid Ads

With hundreds of millions of posts sent each day, it is easy to get lost in the noise. That’s where ads come in. Twitter advertising is an opportunity for your brand to promote its products and reach new consumers who might be interested in your company and its offers. It is the best tool for a long-term strategy. So, you can pour your resources into the right group of audience, also well-written and well-researched content.

Mass Following

One more thing that we have used to boost our marketing strategy was mass following. The one relationship you can have with another person on Twitter is to follow his or her account. There is no reciprocal relationship by default, however, users have invented it. Among some circles, there’s the prevalent idea that when someone follows you, you should follow them back. This is a common growth tactic on Twitter, and its aim is to gain highly targeted followers and it is essentially as simple as it sounds.

Benefits and Results

So, it is time to check out the results of this marketing campaign:

  • Built the robust strategy for the client;
  • Grew brand awareness among its target audience and the cryptocurrency community;
  • Increased subscribers with up to 500 new followers per day on Twitter;
  • Boosted traffic to the website of our client;
  • And last but not least, the founder and CEO of the biggest cryptocurrency exchange Binance, Changpeng Zhao mentioned the client in his post on Twitter. Sounds impressive, right?

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ICODA Agency

ICODA Agency

Fundraising & Community for Crypto Projects